About Us
Strategy & Associates is a leading change management consultancy dedicated to helping organizations navigate transformation with confidence and clarity. With over a decade of experience across diverse industries, we partner with businesses to design and implement strategic changes that drive growth, improve operational efficiency, and strengthen organizational culture. Our expert team combines deep industry knowledge with proven methodologies to ensure your change initiatives succeed, creating lasting impact that resonates throughout your organization.
Over time, we’ve built a reputation for reliability, quality, and clear communication. We treat each project as a partnership and aim for outcomes that last.
Our Core Values
The principles that guide everything we do
Integrity
We maintain unwavering honesty and transparency in all client relationships, providing candid insights and ethical guidance that serves our clients' genuine interests and long-term success.
Excellence
We pursue the highest standards in every engagement, combining rigorous methodology with creative problem-solving to deliver transformational outcomes that exceed expectations.
Collaboration
We believe transformation thrives through partnership. We work closely with our clients, fostering open dialogue and co-creating solutions that reflect organizational culture and stakeholder needs.
Innovation
We embrace emerging approaches and technologies while remaining grounded in proven principles, constantly evolving our methodologies to address today's complex business challenges.
Meet Our Team
The people behind Strategy & Associates
Mihai Popescu
Chief Executive Officer & Founder
With 20+ years in organizational transformation, Mihai leads our vision and strategy. His expertise spans digital transformation, restructuring, and culture change across multiple sectors and geographies.
Elena Ionescu
Senior Change Management Consultant
Elena specializes in large-scale enterprise transformations and stakeholder engagement strategies. Her background in HR and organizational development brings deep insight to complex change initiatives.
Andrei Dumitrescu
Change Communications Director
Andrei crafts compelling change narratives and communication strategies that resonate with diverse audiences. His creative approach ensures key messages drive alignment and adoption across organizations.
We’re a team that values ownership, clarity, and growth. We celebrate wins, learn fast, and keep client outcomes at the center.
Why Choose Us
Experienced Team
Our professionals have decades of combined experience. We've seen it all and know how to handle any challenge.
Quality Guaranteed
We stand behind our work with comprehensive guarantees. If you're not satisfied, we'll make it right.
Fair Pricing
Transparent, competitive pricing with no hidden fees. You'll always know exactly what you're paying for.
Proven Results
Thousands of satisfied customers and a track record of successful projects speak for themselves.
Our Story
Founded in 2011, Strategy & Associates emerged from a simple belief: organizations need more than just change plans—they need partners who understand the human side of transformation. What began as a boutique consulting practice has grown into a respected firm serving Fortune 500 companies, mid-market enterprises, and public sector organizations. Our journey reflects evolving market demands and our commitment to staying at the forefront of change management best practices, innovation, and client success.
Company founded with a team of 3 passionate professionals
Expanded services and reached 500+ satisfied customers
Opened new headquarters and doubled our team size
Celebrated serving over 2,000 clients with 98% satisfaction rate
